Pacific

Pacific is an iconic brand owned by the Pernod Ricard group, specialising in non-alcoholic aniseed-flavoured drinks. Launched in 1982, Pacific was designed to offer a refreshing, non-alcoholic alternative to lovers of aniseed-flavoured drinks. The brand’s flagship product stands out for its recipe made from natural aniseed flavours, which evokes the authentic taste of pastis, whilst remaining accessible to those who prefer to avoid alcohol.

Pacific is part of a consumer trend towards moderation, whilst retaining the flavourful pleasures of a traditional drink from the south of France. It is particularly appreciated for its ability to be diluted with water, offering a thirst-quenching experience that is ideal for sunny aperitifs. The brand promotes values of conviviality and authenticity, whilst meeting modern expectations regarding wellbeing and moderation.